When Aaron Diehl was tasked with the challenge of selling all of the equipment for a local trampoline park in Tulsa, he had no idea where to start or who to turn to for assistance. There were concerns about transportation and about general interest level, and Diehl wasn’t sure how he could sell to such a niche audience. That’s when he called Louis Dakil.
“I was the manager for a trampoline park in Tulsa, and the owners wanted to sell the company,” Diehl said. “We needed to sell all of the trampoline equipment, but we didn’t know how to get started.”
“When it was suggested to take it into auction, we thought that would work best for us, but we had so much equipment the thought of transporting it was overwhelming. We called a dozen auction houses and nobody had the room to do such a large auction. When I called Dakil, they had the room for our auction, promoted it, and ensured that there was a good turnout so that we could sell everything.”
Dakil Auctioneers was able to help Diehl market his products to audiences that would be interested in purchasing them, which ensured higher sales.
“I had no clue how to market to those who would want this kind of equipment nationally. Dakil advertised to those interested in theme parks, water parks, malls, the entertainment realm, and it worked out fantastically.”
“I thought it was incredibly successful,” Diehl said.
“The fact that we had the turnout that we did blew my mind. The size of the crowd was so fantastic on such a niche market, and in addition to that, we had online competition as well! We had people who flew in from all over the country, and then even more online only. It really eased my worries about finding the people who would buy such a niche product.”
Even with the smaller niche market interested in trampoline park equipment, Dakil was still able to ensure a good sale for Diehl and his team – with a quick turnaround.
“Dakil even helped coordinate getting all of the items out after purchase,” Diehl said.
“Dakil’s crew did the impossible. They have this down to a science. Louis Dakil is a master at what he does. I’ve met with him many times about the auction, and he made me feel prepared and I knew exactly what I was getting into. I felt like he was my professor in business ownership – he and his team are absolutely amazing.”
Would you like more information on how to auction your goods to those who might need them — even if you think you have a small audience? Contact us today.
